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The Apprentice 3, Episode 13 Extras: No Riskby Jenn Brasler -- 04/25/2005
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Kendra, Tana, and Craig wait for Net Worth’s return from the boardroom. Alex and Bren come back and everyone hugs. They tell Magna about the boardroom experience, including the part about Chris crying, because how can they not mention that? Alex admits that he thought he would be going home. Bren thought he would be going home. Alex changes his story and says that he thought Bren would be going home.
Tana interviews that she thought Kendra was the most excited to see Bren and Alex back. As Alex tells Magna that they had a great brochure, Kendra interviews that Bren and Alex are great people and she’s had most of her experiences with them. Craig thinks that Kendra is loyal to the original Magna, which might be a problem in the future.
Alex and Bren try to get a focus group together. They fail miserably. I’m still not sure why Alex thinks that Bren should call real estate companies.
Bren says that Net Worth’s product needs to be as simple as possible, but also creative. He and Alex brainstorm. Bren says that it’s easy to work with only one other person. The two come up with their table and are visited by their designers. One of the designers asks about the purpose of the little shelves in the table. Alex hasn’t figured that out yet. Oh, yes, I can see that this is off to a brilliant start. Bren says that on the last task, he got in trouble for being boring and conservative, so this time around, he’s working with “wild” Alex. If I were to put Alex’s name in a sentence with an adjective, I wouldn’t choose “wild.” Bren admits that the only things he usually creates are coloring book pictures with his three-year-old. Nothing wrong with that.
Magna tries to figure out what to make. Kendra brings up stackables, but Craig wants to do something with a smaller desk calendar. Kendra tries to tell him that the people they talked to mentioned stackables, but Craig isn’t sure about that. He eventually decides that it’s a good idea after all. The three head to a design workshop and get to see a 3-D computer image of their four-sided stackable.
Alex and Bren work. Bren says that this is the first task he’s thought has gone really well. Alex interviews that he and Bren have gotten to talk a lot while they work, and the atmosphere has been a lot more relaxed than on past tasks. During lunch, Bren talks about matzo balls, and apparently, Alex has never had them. Didn’t he study in Israel? That’s weird.
Kendra, Tana, and Craig go to Staples for their supplies. They get into the folder discussion, in which Craig is, as usual, a condescending jerk. Tana says that their argument is about power and control. Craig interviews that Kendra is trying to get him to put gas in his fire truck when it takes diesel. Interesting analogy. He says that he’ll buy the folders, but he won’t use them in the presentation. Now that’s condescending.
After Magna wins the task, Bren and Alex chat outside. Alex says that the world is unjust. Bren says that he saw Craig’s brochure about their product and he can’t believe Magna won. Alex feels indignant for the first time during the interview process. In the cab, Bren says again that he can’t believe they lost. He won’t apologize in the boardroom. Alex says he’ll be belligerent. Alex interviews that he and Bren won’t duel in the boardroom - it’ll be the two of them against Trump, Carolyn, and George. Alex jokes about seeking revenge for the rest of their lives.
Tana, Kendra, and Craig go to the Rainbow Room for their reward. Tana admires the view. Craig says that he thinks the Rat Pack hung out at the Rainbow Room, and he can sense the stories there. He feels like he’s a part of history. He adds that spending time with George and Carolyn like this reminds them that they’re human.
Alex and Bren head to the boardroom. They love their table. Alex says that it’s unique because it’s never been done before. Yes, Alex, that’s pretty much the definition of unique. Unique does not equal good. Trump points out the flaws in the design. He and Carolyn don’t get the table. George points out that you can’t put legal-sized paper in the desk. Bren starts to say something about the Supreme Court and George tells him to forget that. He says that if Bren wants to argue in front of the Supreme Court, he can go. He reiterates his point that not all offices use small paper.1 2 Next-->
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