The Apprentice 3, Episode 14: Teed Off

Meanwhile, Kendra and Craig talk pricing. Kendra is thinking that they’ll price the short sleeved shirts and $20 and the long sleeved ones at $25 “or something.” Craig pounces on that “or something” (which admittedly sounded pretty dumb) and asks her what she means by that. She says she doesn’t want to go high, and Craig counters that they don’t want to go too low. She offers to meet in the middle with $25 and $35 price points, adding that they can always change the price the next day if they want. But Craig says that once they set the price, it needs to stay. Why is that exactly, Craig?

As the two head home for the night, Craig says that she manages time poorly. Kendra asks if he wrote a to do list, and if there are things on it that didn’t get done. Craig says he did, but he refuses to tell her what was on it, because that’s “irrelevant” now. I’d say if the stuff still needs to be done, it is indeed relevant, so I do believe Craig is full of crap here. Kendra says that if there were things that needed to be done, he should have told her. Craig counters that she doesn’t listen to him anyway. To make matters worse, this entire argument takes place in front of Carolyn. Carolyn says in an interview that if the two of them continue to bicker like this, it could really hurt them. In an interview, Kendra asks, “Is it just me, or is Craig just a butthole?” NBC censored the word “butthole,” but I think you people can handle it. She says that now that there’s no one else on her team, she can’t see if she’s nuts or if Craig is. The two of them fight all the way home.

The next morning at the store, Kendra and Craig seem to have called a truce. Kendra talks to some customers and tells them about how the shirts are a very limited edition. In fact, there’s a little limited edition logo on the back of the shirts, which is cute and a good idea. George comes to visit and learns about how they marketed to their artist’s fans. Indeed, the collectors seem to be pouring in. Craig sells two long sleeved shirts to a customer and gives her a break – two for $60. He whispers it, but Kendra hears him. In an interview, she wonders how it is, if Craig is such an awesome salesperson, that he’s giving away discounts that people aren’t even asking for. She tells him not to do it anymore. Craig then claims that he was trying to appease her concern from the day before about the prices. Oh, please – he was not. His customer accidentally didn’t give him enough money, and he just let it go.

Meanwhile, at Net Worth, Craig sets up a big sign outside the store. Tana says the rhinestones are a great addition to the shirt and make it “a little fancier.” Alex works the street, trying to get customers to come in. Inside, Tana sells like crazy, offering to stud a customer’s shirt for her. Their pricing is much higher than Magna’s – George comes to visit and learns that men’s shirts are $42.99 and women’s are $54.99. He believes that pricing will determine the winner of the task, though he’s not sure at this point which it will be – high price or high volume.

At the end of the day, the two teams head for the boardroom. Trump asks the teams how they did. Craig says confidently that they were better. Trump asks who did the selling. Craig says he did, and Kendra looks a bit taken aback, saying they both did. Kendra thinks she was the better seller, and naturally, Craig disagrees. Alex, on the other hand, says he and Tana were a great team – he got people in the door and she closed the sales.

Now for the results. Net Worth sold 33 of their more expensive shirts for a total of $1,147.95. Magna tapped into the artist’s fan base and sold 101 shirts at $2,705. Trump wonders if Net Worth is just a loser team. It doesn’t matter now, though, because the teams are dissolved, and from now on the candidates will be fighting it out individually. The reward will have a similar theme – Kendra and Craig will get to go up in fighter planes for a dogfight. That sounds fun! Trump says he doesn’t know if they get airsick, and Kendra jumps in that her dad was a top gun instructor. Craig says his dad was in the Air Force. Kendra laughs and almost hugs Craig. Wow, could they be bonding?

Back in the suite, Tana is devastated. She hates losing and has no desire to put on her happy face and be social. Alex thinks the odds are against him, since he has had four losses in a row. Can he change his fate?

Hey, remember when Kendra and Craig were getting along? That’s over. Kendra says that she and Craig were fighting like cats in the task, so it’s only appropriate that now they’ll be dogfighting. Craig says that he doesn’t need a plane to shoot Kendra down. The two get in their planes with the instructors, and Kendra takes out Craig. In an interview, Kendra says, “I will smoke you every time.” She adds that now she only has two other opponents to beat, then she’ll be the Apprentice.

Alex talks to Kendra about his strategy for the boardroom. Kendra asks if he has enough against Tana to make his case. He says that on this task he definitely does – she made huge mistakes. Meanwhile, Craig coaches Tana on what to do. Craig says that if Alex was in charge of marketing, the loss is his fault. Tana also thinks that the fact that she has a better track record will save her. Before heading to the boardroom, Tana and Alex hug. There’s not much love there, though – Alex says in an interview that he seems nice, but in the boardroom, he “can whoop you,” and that all of his past opponents there were surprised by him.